Avalon Ballroom 5/17-19/68

William Henry designed only three posters for the Avalon Ballroom, and this is the last of the three. The occasion was a three-day set of shows with Junior Wells, the Sons of Champlin, and Santana. 

The original poster was printed on uncoated index stock and measures approximately 13⅞″ x 19⅞″.

The postcard comes in three varieties, all of which measure approximately 5″ x 7″:

The Type A card has a “place stamp here” reverse.

The Type B card has a bulk rate permit on the back.

The Type C card has a bulk rate permit on the back and was mechanically addressed and sent to people on the Family Dog mailing list.